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Cold Storage is the second-largest supermarket chain in Singapore behind NTUC FairPrice, owned by Dairy Farm International Holdings. It operates three supermarket brands in Singapore and Malaysia; Cold Storage (in Singapore, Malaysia and Indonesia), Market Place (in Singapore) and Giant Hypermarket (in Singapore, Malaysia, Brunei, Indonesia, Vietnam and UAE). Cold Storage was the first supermarket of Singapore to offer its merchandise online in 1997. The number of regular customers has since then grown from 6,000 in 1998 to more than 15,000 in 2012.〔(【引用サイトリンク】title=shopping at store online )〕 ==History== Established in 1903, Cold Storage started as a small depot storing and selling mainly frozen meat from Australia. In its early days, the company's primary concern was to have a quick and profitable turnover of its imported meats and range of products. Later, Cold Storage shifted from counter-service to self-service, introducing the supermarket to Singapore. Then, the company pioneered the concept of multiple retailing, capitalising on bulk buying and economies of scale. As the island's oldest established supermarket operator with over 100 years of experience in Singapore, Cold Storage is considered the market leader in Singapore. It was the first supermarket in Singapore to receive the CaseTrust mark introduced by CASE in 1998 to distinguish companies that receive a high degree of consumer confidence. It was also the first supermarket in Singapore to receive MUIS certification for its supermarket operations at Causeway Point, thus providing Muslims with the assurance of Halal purchases. In recognising the importance of freshness guaranteed, Cold Storage started the Fresh Food Distribution Centre in Singapore in 1999, a composite multi-temperature warehousing for fresh and frozen food distribution.〔(【引用サイトリンク】title=corporate history )〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Cold Storage (supermarket)」の詳細全文を読む スポンサード リンク
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